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Dell insources after complaints

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James Robertson

Posts: 29924
Nickname: jarober61
Registered: Jun, 2003

David Buck, Smalltalker at large
Dell insources after complaints Posted: Nov 25, 2003 8:30 AM
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Dell pulled some call centers back to the US after complaints. What kind of complaints?

They heard some complaints about language issues, and heard some complaints in regards to escalation times from entry-level technicians to higher-level engineers," Gray said. "I view this as a proactive move signaling that (Dell) has its customers' best interest in mind."

This isn't anything that surprises me. I spoke about this here, in fact. When a customer calls with a problem, he wants a solution. The fact is, the remote call staff won't be able to deliver it in a significant number of cases. It's more difficult for the remote staff to escalate - both for empowerment reasons and distance reasons. Add in the high turnover reported in these operations, and you have a customer disservice situation waiting to happen.

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