Wow - Yahoo is doing something interesting: selling a major artist's album online in mp3 format:

"We're trying to be realistic," said Ken Bunt, senior VP of marketing at Hollywood Records. "Jesse's single is already online and we haven't put it out. Piracy happens regardless of what we do. So we're going to see how Jesse's album goes (as an MP3) and then decide on others going forward."

This should be interesting to watch. It's my contention that DRM doesn't prevent piracy - it just makes life difficult for the rest of us. Will sales figures back that up, or will this be too small a test?

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