This post originated from an RSS feed registered with Agile Buzz
by James Robertson.
Original Post: Self organizing marketing
Feed Title: Cincom Smalltalk Blog - Smalltalk with Rants
Feed URL: http://www.cincomsmalltalk.com/rssBlog/rssBlogView.xml
Feed Description: James Robertson comments on Cincom Smalltalk, the Smalltalk development community, and IT trends and issues in general.
Dare Obasanjo talks about products that are so good that communities organize around them and advocate - without the help of the vendor's marketing department:
The interesting thing is that I find myself to be one of these people. Whenever I start talking to someone who doesn't have a TiVo about owning one the conversation eventually a sales pitch. I've found that talking to people about the iPod%A0to be the same way. Halfway through the conversation there's the frustration that washes over me because I can't seem to find the words to truly express to the person I'm talking to about how much the iPod or TiVo would change that aspect of their lives.
To some extent, the Smalltalk community is like that - but that isn't enough. At least in the IT world, you need some level of backup from the vendor(s) in order to convince your management...
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