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by James Robertson.
Original Post: Re: Keep Talking
Feed Title: Cincom Smalltalk Blog - Smalltalk with Rants
Feed URL: http://www.cincomsmalltalk.com/rssBlog/rssBlogView.xml
Feed Description: James Robertson comments on Cincom Smalltalk, the Smalltalk development community, and IT trends and issues in general.
John Porcaro illustrates the value of corporate blogs - it's a way to get in past all the layers of support/marketing/sales people that normally talk to (and sometimes unintentionally impede) customers and prospects. Blogs - and the contact with real insiders they allow - form a hole in the firewall as it were.