Phil Windley notes that video podcasting is a different animal than audio:
Brett comments that when he's at his computer watching video its far more likely to be YouTube than it is a video podcast on technology 'ala the Scobleshow. Audio podcasts compete with radio, music, or, in some cases, non-consumption (i.e. the fill time that the listener wouldn't be listening to anything else). This doesn't change with better video iPods.
For me, it's like this: I jog between 35-60 minutes at lunchtime every day. I can listen to audio then. Even if my iPod could handle video (it's an old mini), I couldn't watch it - I'm paying attention to my surroundings. When I'm back at my desk, I can have audio up while I'm working - but video requires most of my attention. So a 5 minute YouTube clip, or something of similar duration - sure, I can find time for that. A long interview? Not a chance.
Now, I know some people prefer video, but why not provide a separate audio link, and see what your download stats look like? I could be wrong, but I'd bet that the audio files will be hit harder.
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