Scoble decries the "snark" in blogs, especially the more heavily trafficked ones:
Why is all the snark going on? Cause everyone wants traffic. Why did I call this the John Dvorakification? Cause he figured out in the 1980s (yes, he’s been at this so long) that if you attack a community (particularly the Apple one) that everyone will get all up in arms and will start talking about the attack. That translates into traffic. Traffic = advertising dollars.
Sometimes, it's just about calling BS on something. Like, say, the "helpful" nature of Microsoft's upcoming DRM. Or the walking atrocity that is OPML. Or the fact that Dave Winer tends to leave a trail of enemies wherever he goes, and is then utterly stunned as to how that came about. Or about the supposed safety of explicitly typed languages.
As the saying goes, sometimes, a cigar is just a cigar.