Chris Pirillo spots a feature of the new XBox 360 that gives it a big leg up on the competition - integration with the Media Center PC. The idea? Say you have a Media Center PC in the living room, and a new XBox 360 in the family room. bam - instant streaming between rooms. This is nothing new - TiVo and ReplayTV have supported that for years, as do the crap devices that the cable company provides.
However, this makes the XBox 360 more than "just" a gaming device for the non-hardcore gamer (and the family). Looks like an opportunity to me.