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On Unfortunate Choices for Brand Names

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Lyle Johnson

Posts: 442
Nickname: lyle
Registered: Aug, 2004

Lyle Johnson is the primary developer of FXRuby, a GUI toolkit for Ruby.
On Unfortunate Choices for Brand Names Posted: Sep 9, 2005 6:10 PM
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This post originated from an RSS feed registered with Ruby Buzz by Lyle Johnson.
Original Post: On Unfortunate Choices for Brand Names
Feed Title: Lovable Lyle
Feed URL: http://feeds.feedburner.com/LovableLyle
Feed Description: This weblog typically features articles about the Ruby programming language, the Semantic Web, or whatever else is on Lyle's mind on a given day.
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I saw a case of Coca-Cola's latest offering, "Sprite Remix Aruba Jam", when I stopped at Publix on the way home from work this evening. I really hope they're not trying to market this in Mountain Brook.

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