A few years ago, the mobile enterprise application platform (MEAP) seemed to be the likely answer to the huge challenge of creating groups of mobile applications that work together and integrate with enterprise data. In hindsight, MEAP systems, which typically combined a back-end server and middleware stack with a client application, seem excessively expensive and heavyweight.
The current trend is toward MBaaS (mobile back end as a service) platforms, loosely coupled with native, Web, and hybrid mobile applications. An MBaaS -- which might be focused on business applications, consumer applications, or both -- places much of the logic onto the mobile device, while enforcing security and managing the data at the back end. Even traditional MEAP vendors, such as Kony, are now offering MBaaS platforms.